Peer-Reviewed, Empirical Research Papers

How Enterprises Play: Towards a Taxonomy for Enterprise Gamification

It’s Complicated: The Ethics of Gamified Labor

Towards Gamification Transparency: A Conceptual Framework for the Development of Responsible Gamified Systems

Designing Experiences as Gameful and Playful Event Experiences

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Coming soon on Amazon! >> Strategy by Design by Marigo Raftopoulos
Coming soon on Amazon! >> Strategy by Design Playbook


Webinars and Online courses

Coming soon! We’re recording as fast as we can 🙂



Coming soon on iTunes and GooglePlay! >> Engagement in Motion

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SlideShare Presentations

Gamification in Human Resources 

Gamification and Customer Loyalty

Gamification Taxonomy

Game Thinking and Behaviour Design

See more on SlideShare


PhD Dissertation

Coming soon at RMIT University! >> How Organisations Play: The Building Blocks of Successful Enterprise Gamification Implementations

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For a no obligation conversation on how we may help you contact Marigo Raftopoulos on or fill in the form below.